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Blog of the Digital Marketing Strategist in Palakkad, Kerala
When Did Digital Marketing Start in India? A Journey Through Time
The time before digital marketing began in India.
India has witnessed the alteration of the way businesses engage with their audiences due to the digital revolution. As a strategist in digital marketing of Kerala, Palakkad, I have seen the growth of digital marketing into a powerful tool for growth. But when did digital marketing start in India, and how did it grow into the current the surroundings? Keeping focus on the contribution of a digital marketing strategist in Palakkad, Kerala, let’s have a peek back at its history and notice its effects.
Inception of Digital Marketing in India
In the mid-1990s, digital marketing in India started garnering attention. This period was critical since the internet was just making an entry. On August 15, 1995, Internet services were introduced by Videsh Sanchar Nigam Limited (VSNL), and this gave an opportunity for businesses to start looking into online opportunities. To me as a Digital Marketing Strategist in Palakkad, Kerala, this hour marks the ignition of a new era of marketing within the country. During that time, the internet was new, and marketers were refraining, debating whether to trust it as a media mix. By the late 1990s, the phase of Web 1.0 allowed businesses to put up simple web pages. Companies started to explore the use of banner advertising. Crude as this may sound, it was revolutionary. For the Palakkad-based Digital Marketing Strategist, the example of such pioneering steps serves as a reminder of just how far we have come since those days. The establishment of Yahoo! in 1994 and the rapid acceptance of the platform in India educated businesses about the prospect of having an online presence that set platforms for online strategies.
The Early 2000s: A Turning Point
The early 2000s were seminal. The appearance of Google AdWords, now Google Ads, ushered in a new era of targeted advertising. In more ways than one, I as a Digital Marketing Strategist in Palakkad, Kerala, use the same engine now to deliver results for small and medium businesses. This period also saw the rising popularity of SEO, making marketers adapt websites as friendly towards search engines for higher placements in search results. This marked the time when digital marketing began to be controlled and measured, which I, as a Digital Marketing Strategist in Palakkad, Kerala, have been implementing since then. Social media tools such as Orkut and later Facebook (which came to India in 2006) changed the way brands interacted. Companies were enabled, therefore, to talk directly with consumers, a tactic I use as a Digital Marketing Strategist in Palakkad, Kerala, to build trust and loyalty. These sites allowed those micro-enterprises in Palakkad an opportunity to fight for a bigger audience, something I live for as a Digital Marketing Strategist in Palakkad, Kerala.
given rise to the internet. Working as a Digital Marketing Strategist in Palakkad, Kerala, I have seen how this initiative motivated small businesses to go online. Marketing tools started becoming essential. Enter social media marketing, content marketing, and email campaigns, which I employ to build tailored strategies as a Digital Marketing Strategist in Palakkad, Kerala. At that time, there were two e-commerce giants, Flipkart and Amazon, digital marketing strongholds. During that decade, in the light of my Digital Marketing Strategist practice in Palakkad, Kerala, campaigns were measured by facts, and I remember those times very well. With such metric-driven insights, I push for business growth analogous to the early great digital thinkers.
The Importance of Digital Marketing Today
The online marketing is coming to the future. I am with businesses as a Digital Marketing Strategist based in Palakkad, Kerala, to support them in responding to questions within this rapid evolutionary terrain. The methods are all but altered through SEO-to-PPC, but the point remains the same- either to communicate efficiently. Small business competing with a big name in Palakkad, or competing internationally-the difference can be a Digital Marketing Strategist based in Palakkad, Kerala.
India would progress fabulously and profitably in Digital Marketing. Being a Digital Marketing Strategist in Palakkad, Kerala, I feel proud that I have helped keep it alive for brands to find their way in a digital world. Ready to push into growth? Let’s have a chat and work a strategy that would have you ready with help from a Digital Marketing Strategist in Palakkad, Kerala.